November 16, 2011: “Social Media Marketing for Business”
NPR&M President Betty Galligan will lead this free seminar at the R.I. Economic Development Corporation as part of the Every Company Counts program on Wednesday, November 16, 2011 from 9:00 am to 11:00 am. If you’ve ever wondered how to use social media to market your business, this workshop is for you. Many of the Web-based techniques to promote your organization’s products, services and brand relationships online are not only powerful and far-reaching, they are free. Learn to navigate through the multitude of social media channels available to your business and discover how best to interact “socially” with your key customers. Topics include the importance of analyzing and segmenting your audiences for marketing success, why the “feedback loop” is critical, and how to develop and implement a strategic social media program that’s measurable and results-oriented. The event will be held at the RIEDC offices located at 315 Iron Horse Way, Providence. To register, contact Lauren McCarthy at 401-433-5965.
November 17, 2011: “Tweets, Twitterverse and Tweetups: How to Use Twitter for Business”
NPR&M President Betty Galligan will lead this free seminar as part of our newly launched Social Media Marketing University on Thursday, November 17, 2011 from 9:00 am to 11:00 am. This seminar is designed especially for Twitter newbies who wish to gain an understanding of what this microblogging tool is and the role it can play in business development, research, PR, marketing, customer service, and more. Learn how to set up and navigate your account and the importance of optimizing your profile. The event will be held at the Centerville Seminar Center, 875 Centerville Road, Building 2, Suite 5 in Warwick RI. Participants are encouraged to bring a laptop with wireless access. To register, contact Lauren McCarthy at 401-433-5965.
December 14, 2011: “Facebook Pages for Business”
If you’re not using Facebook for your business yet, don’t despair. This seminar will guide you on setting up your company or brand Facebook page, getting people to “like” it, writing and posting status updates, integrating mobile technology with your page, understanding search engine optimization strategies, and using your page to best market your product or service. Participants are encouraged to bring a laptop with wireless access. To register, contact Lauren McCarthy at 401-433-5965.
PAST SEMINAR TOPICS/VENUES:
Topics:
- “Public Relations in an Online World: The Basics”
- “Big PR Ideas for Small Business”
- “Lifestyle Marketing/Consumer Behavior”
- “Public Relations as a Career”
- “Cost-Effective Marketing”
- “Fearless Selling for the Non-Sales Professional”
- “The Art of Negotiation”
- “LinkedIn for Business”
- “Fearless Public Speaking”
Venues:
- RI Economic Development Corporation’s Every Company Counts
- Bryant University Executive Development Center
- Greater Providence Chamber of Commerce
- Johnson & Wales University
- Rhode Island Builders Association
- Riverside Library
- Center for Women and Enterprise
- Partridge Snow & Hahn law firm
- Esmond Public Library
- North Providence Public Library
- Centerville Seminar Center
- East Providence Area Chamber of Commerce
ONGOING:
East Bay Toastmasters meetings are held on the 1st and 3rd Thursdays at the East Providence Senior Center (United Methodist Elder Care, 30 Alexander Avenue, East Providence) 5:30-7:30 pm
Betty is part of a band, Full Circle, a four-piece rock cover band that plays at clubs and bars in the RI, MA and CT region. Be sure to send us your email to be on the official “gig list” to receive email blasts with upcoming band gig dates! Visit Full Circle’s Facebook Page for more up-to-date information.